Hinterland Music Festival

Hinterland is a music and camping festival held the first weekend of August in St. Charles, Iowa, a beautiful rural escape just outside Des Moines. Past lineups have included Zach Bryan, Sturgill Simpson, Kacey Musgraves, Brandi Carlile, Willie Nelson, and more.

We’ve worked with the festival team and collaborators since its inception in 2015 to manage the marketing strategy and execution.

Scope of Work

Planning

Marketing and Campaign Plan Development, Marketing Team Management

Communications

Social Media, Media Buying, Email Marketing, Media Relations, Messaging