Tag Archives: music marketing

SXSW at a glance

The music side of things at SXSW sometimes receives a bad rep. Sure, there’s more free Tito’s and Taco Bell afoot than is decent, but there’s some seriously awesome knowledge being thrown around the Austin Convention Center between 11am-6pm. Between … Continue reading

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Music Blogging – Des Moines Style

Music fans across Des Moines are taking notice of our burgeoning music community. Many of them are helping push our scene to the next level by blogging about it. We absolutely love how many bloggers in Des Moines are covering music. We … Continue reading

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Geo-Targeting Your Messages to Fans

Today’s blog post was prompted from an e-newsletter I got from The Reverend Peyton’s Big Damn Band. I signed up for their email list after seeing them perform at the 80/35 music festival. The sign up form on their website … Continue reading

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Three creative and early uses of Google+ by artists

We recently wrote about how artists can use Google+ to connect with fans and shared some of the main features of the new social networking tool, along with our thoughts on how we see artists utilizing them. While we were … Continue reading

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Spotify: Popular music service creates new marketing opportunities

Spotify has the ability to shift how we consume music. Described as “a digital music service that gives you access to millions of songs,” Spotify launched in October 2008 in Europe, but just became available in the U.S. a few … Continue reading

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How artists can use Google+ to connect with fans today

There’s a new kid on the social networking block, and by kid we mean Google’s newest gargantuan project, Google+. If you’re an early adopter, you’re probably already circling, sharing and hanging out on the latest social networking tool from Google, … Continue reading

Posted in Integrated Marketing, Music Marketing, Online Marketing, Social Media | Tagged , , , , | 1 Comment

Behind the Scenes at 80/35

You’ve seen photos of all of the bands and festivities from this year’s 80/35 music festival. Now here’s a behind-the-scenes glimpse from our perspective of the preparations and efforts that took place during the festival in the press room, on … Continue reading

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The fourth annual 80/35 music festival is finally here!

The fourth annual 80/35 music festival is fast approaching, and we’ve been busy working on the festival since July 5th of last year! From coordinating all the media relations, managing the social media presences, organizing the street team efforts, and … Continue reading

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